Guide to Crisis Management ...

A crisis can hit your business or brand at anytime. In the world of social media, the problem can be exacerbated in short order around the world. Do you have a strategy in place to cope with the crisis? Do you have an established chain of command? Check out the Dimensions of Strategy Guide to Crisis Management. It's the near twenty point guide to making sure your crisis doesn't escalate out of control.

Step 1    Plan your Crisis and Establish the Drill ...
Step 2    Establish the chain of command ...
Step 3    Define your "Crisis" group ...
Step 4    Of Beacons, Cascades and R(0)s ...
Step 5    Know your POTUS and your weak points ...
Step 6    Understand all eyes are upon us ...
Step 7    Know your social media channels ...
Step 8    Be prepared ...
Step 9    Build a site ... create the chaff ...
Step 10  Determine your KEYWORD strategy ...
Step 11  Track, Monitor and Listen ...
Step 12  Acknowledge the problem ...
Step 13  Communicate with all stakeholders ...
Step 14  Live and Learn ...
Step 15  Social Media is HUGE ...
Step 16  Follow Best Practice ...
Step 17  Learn from others ...
Step 18  Return to Step 1